Hi! I’m Dafne Vallejo
I am a creative hybrid with over 10 years of experience in blending strategic direction with creative conceptualisation. Currently working as Creative Strategist & Copywriter at Ogilvy.
My unique approach allows me to seamlessly navigate between structured planning and disruptive execution, delivering innovative solutions that emotionally connect brands with their audiences.
With a strong background in social media management and digital strategy, I have led global and regional campaigns for top-tier brands in entertainment, technology, and consumer goods.
“Utilizo la escritura para saber qué estoy pensando”
Experience
(2019- currently) Ogilvy.
Career Growth:
2023- Copywriter & Creative Strategist.
2021- Creative Strategist.
2020- Content Lead.
2019- Social Media Manager.
(2018-2019) Makken.
Career Growth:
2019- Social Media Manager
2018- Content Manager.
(2015-2018) Menta Network.
Career Growth:
2017- Senior Digital Producer.
2015- Content and Translator.
Festival juror
2025/ Shorty Impact Awards.
2025/ PHNX Awards by AdForum.
2024/ Shorty Impact Awards.
2024/ PHNX Awards by AdForum.
2023/ Festival Bendita Carpeta.
Awards & Recognitions
*Cannes Lions
2024/Aeroméxico/ Shortlits/ Media Corporate Puropse & Social Responsability/ Empty Seats.
*One Show
2024/Aeroméxico/ Second Round/ Empty Seats.
*IAB México
2024/Aeroméxico/ Shortlist/ Empty Seats.
2024/Aeroméxico/ Shortlist/ Buen Fin, elige un viaje.
*El Ojo de Iberoamérica
2023/Aeroméxico/ Shortlits/ Responsabilidad social empresaria/ Empty Seats.
2023/Aeroméxico/ Shortlits/ Eventos y Acciones/ Empty Seats.
*Young Lions México
2021/ Total Play/ Bronze/ Digital/ Plot Tuits
*Effie Awards México
2024/Aeroméxico/ Oro/ Marketing Estacional/ Buen Fin, elige un viaje.
2020/Mazda/ Bronze/ Vehículos, Motos, Refacciones y Accesorios/ Mazda MX-5 30 Aniversario. Be The One
*IAB México
2024/Aeroméxico/ Shortlist/ Empty Seats.
2024/Aeroméxico/ Shortlist/ Buen Fin, elige un viaje.
*IAB Mixx
2021/ Telcel/ Shortlist/ Content for user engagement/ Lanzamiento Disney+
*Powered by tweets México
2022/ Twitter & Somos Versus/ Shortlist/ Equituits